Over the years Mercedes have certainly had a great deal more successes than failures. Their cars so impressively designed are a shining example of how a quality car should engineered, but has it always been this way? Well certainly it has not always been easy for Mercedes; they have had to face many challenges throughout the years, many of which were completely out of their control. And some perhaps not; for example their more recent problems with build quality, which many believe were completely of Mercedes own making. Confidence in Mercedes dropped in the late 1990’s when it became evident that both mechanical and electronic faults were on the increase. Contract hire and leasing brokers became worried about recommending Mercedes Benz to clients. The M class received the most criticism from motoring journalists.

In a survey carried out by The Consumer Association in 2003, Mercedes was downgraded by two categories, from best to average in reliability. Although to be fair all the German manufacturers came in for criticism, they said, “No major German marques have escaped the steady decline we have noticed in recent years”. Interestingly the manufacturer that received the most complaints from those surveyed was Volkswagen.

Some feel that when the BBC’s Top Gear programme gets a bee in its bonnet about a particular manufacturer, that they can go too far in their critisism. When they placed the Mercedes M Class last out of 142 cars surveyed, it did appear to be a little harsh but to be fair it wasn’t that far out of line with what others were saying about the car. In any event Mercedes realised that things had to change and they have indeed changed; Mercedes Benz have made great strides in restoring their good name.

Karl Benz was based in Mannheim when he invented what has become known as the world’s first automobile, it was patented in 1886. Benz called it the Benz Patent Motorwagen. It had three wheels which were hardly wider than those of today’s bicycle wheels, the occupants were completely exposed to the elements and subjected to a very bumpy ride. In those days lights to enable the driver to see and be seen, hadn’t been thought of.

In the meantime a gentleman by the name of Gottleib Daimler along with William Maybach were also busy inventing a car powered by an internal combustion engine. The vehicle was called the Daimler Riding car. The engine had an upright cylinder from which it derived its name the Grandfather Clock. Daimler called his vehicle a car but it was in fact a motorcycle, the worlds first. With its one cylinder, its speed at full throttle was 13 Kilometres an hour. Neither Benz or Daimler knew of the other’s work, even although they were only working about 100 Kilometres from each other.

The Grandfather Clock engine was installed in Daimler and Maybach’s motorised carraige which was launched in 1886. It had a top speed of 18 Kilometres per hour which was considered fast. This time the vehicle had four wheels, the worlds first car with four wheels. The car that Karl Benz patented had three wheels. At an exhibition in Paris in 1889 Daimler exhibited their “wire wheel” car. There was considerable interest in the vehicle, some say that it was seeing this vehicle on display that caused the birth of the French car indusry.

Karl Benz was by the 1980’s also manufacturing 4 wheel cars, in both 2, 3, and 4 seater versions. The stability of the cars were much improved by the system he had developed where each of the front wheels could turn on a different radius

The Velocipide was a 2 seater vehicle developed by Benz in 1894, of which he sold 1200. It was fast for its day, at around 20 kph. His motorized bus which followed was beautifully designed but unfortunatey rather impracticle; wheels were still narrow and with roads more suitable for horse drawn carriages,it soon proved impracticle.

A two cylinder belt driven car was brought out by Daimler in 1896. The two cylinders didn’t help much with it’s top speed, which was 18 mph. The world’s first truck was produced byDaimler, it was a flat bed truck. The fact that it was only capable of 11 Kilometres per hour, didn’t stop it being very popular, they were used mainly for deliveries, even Britain imported some of these vehicles. Daimler launced a new goods vehicle, it could transport loads of 500 Kilograms. It was similar in appearance to one of the covered, dome shaped, horse drawn wagons from the days of the wild west.

The Dos a Dos car was launched by Benz in 1899 had a strange seat configuration; it had four seats two would face the rear of the vehicle and two the front. It was however fast at over 35 Kilometres per hour.

When Daimler died in 1990, control of the company passed to William Maybach. A very succesful motor racing driver and businessman, Emil Jellinek told Maybach that he should produce cars that were faster and more modern in design. He also asked Maybach to call his cars Mercedes; his young daughter’s name. This is where the name Mercedes, that the cars still carry today, originated.

The early 1990’s saw changes at Daimler; the cars were faster and the designs were more modern. The single seater 40 horsepower Simplex repalced the 35 horsepower Simplex, the new version was fast with a top speed of 80 kph. One of these vehicles is said to be the today’s oldest surviving Mercedes Benz.

The 18 horsepower Double Phaeton was launched by Benz in 1905,then in 1907 the six cylinder 75 hp Double Phaeton. Its top speed exceeded 94 kilometres per hour, very fast for its day. By now Benz was enjoying success in motor racing, as were Mercedes.

As with the British motor manufacturers, during the First World War production was switched to producing military vehicles. At the end of the war the German economy was virtually destroyed; inflation was rising rapidly, there was a shortage of fuel and a luxury tax had been placed on cars, making the cost of a car out of the reach of the average person. Quite a contrast from today, where for around 300 a month on contract hire, one can be driving a new Mercedes Benz.

Benz found himself in a weak position and it is said that an approach was made by Daimler, with a view to merging with Benz, but it fell through. In 1924 with both companies suffering badly from the economic conditions, they signed an agreement and eventually merged in 1926.

When car production started again, the Mercedes two seater sports car was launched. It had a supercharged engine and a top speed of over 108 kilometres per hour. During 1927 Mercedes Benz started production of the Model S touring car, the S stood for sport. The vehicle had six cylinder and an amazing speed of over 160 kilometres per hour. 1928 saw the introduction of the SSK Sports two seater, it was designed for hill climbing races and was even faster at over 190 kilometres per hour.

The next really spectacular car produced by Mercedes Benz was the Mercedes-Benz 500K, in 1934. The Special Roadster was the most popular version with long sleek lines, it would still be considered by most today, as a beautiful car. It had eight cylinders and a top speed of 160 Kilometres per hour. It was really very expensive at 28,000 Marks and only for the seriously rich.

The 540K was introduced out as the successor to the 500. It looked very similar but was faster at around 170 kph. Mercedes also launched the Mercedes Benz 770 a luxurious limousine in which many of Germany’s top industrialists would be chauffeured. The numbers of each model that were produced was low in those days; only around 120 of this model were manufactured and even in the case of the 540K, less than 120 were made.

During the Second World War Mercedes Benz become embroiled in controversy, with accusations of forced labour being used in their factories. Because Mercedes were part of the German war effort, the allied forces heavily targeted their factories. At the end of the war virtually all their factories had been destroyed. With hardly any machinery remaining and no raw materials available things looked bleak. However by 1948 they had re-started production. 1951 saw the launch of the Mercedes Benz 300 saloon, it was a prestige car and over 4500 were sold. Mercedes also produced the 300S convertible.

The 1950’s saw the launch of the famous Gull-Wing 2 seater hardtop, which took the motoring world by storm. Its distinctive Gull-Wing doors opened up into the roof. With the doors open they did look remarkably like a gulls wings, the design was far ahead of its time. Many were sold in America although it really was very expensive, believed to have cost around $10,000 at the time. Nevertheless a very good investment; a 1955 model was sold at auction in Sydney Australia in 2006 for $777,240 Australian Dollars, $720,000 usd. The Gull-Wing was succeeded in 1957 by the 300SL an open sports car also very much in demand in America. It was very fast with a top speed of just under 250 Kilometres per hour.

As far back as 1960 Mercedes were testing vehicles and transmitting the data to a specially adapted vehicle. It may seem strange in the current high tech world of today but the data was transmitted by way of a very long cable running from the test car to the other vehicle, which would drive behind it, hopefully keeping up.

In 1963 Mercedes introduced the 230 SL a sports car with a crumple free zone, the worlds first. It was surprisingly slow compared some of Mercedes earlier sports cars. This didn’t stop it being an enormous success; Mercedes sold almost 20,000 of the 230 SL, a far cry from the days when they were selling only a handful of each model. More safety innovations followed; in 1978 ABS was introduced by Mercedes Benz and then the airbag in 1981. Mercedes should be proud of their record in safety and the lives that they have inevitably saved over the years.

The 190E came out in 1982 and in 11 years sold an incredible 638,000.Throughout the 80’s and 90’s Mercedes continued to sell large numbers of cars and in 1998 Daimler Benz merged with The Chrysler Corporation, effectively a takeover by Daimler Benz and formed Daimler Chrysler. It was not a success and in 2007 Daimler sold 80.1% of Chrysler to Cerberus Capital Management for $7.4 Billion, having initially invested $36 billion in 1998.

This has allowed Mercedes Benz to get back on track and concentrate on their build quality. Now after their recent of ups and downs, they have restored their good name and reputation. Contract hire companies are no longer nervous about recommending the marque and the prestige that has always been associated with Mercedes Benz remains intact.

Should you have any queries or questions with regard to Licence checking, Fleet Management, Contract Hire, Personal Contract Hire, Lease Purchase or vehicle Hire Purchase, please do not hesitate to contact us. Bowater Price plc 01494 536 536. www.bowaterprice.com.

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